New Facebook Ad Policy: Think 80% Visually

February 14, 2013 by admin

Have you been having trouble with your Facebook ads lately? The problem could be your failure to meet the standards set by Facebook. Facebook recently changed the requirements that your ad needs to meet for it to appear in the News Feed.

According to Facebook, ads and sponsored stories in the News Feed will no longer include images containing more than 20% text. The policy does not apply to text appearing in product shots unless the photo is zoomed in to specifically feature the brand or logo. The new policy will apply to all ad units in the News Feed, including photo page posts ads, link page post ads, video page post ads, offers, mobile app install ads, and page like ads.

If you want your ad to appear in the News Feed, you’ll have to start thinking short, sweet, and to the point. Focus on an engaging image with a brief amount of copy to draw the reader to your brand. If you want to tell a longer story, don’t worry. Regular page posts that appear in the News Feed can have as much copy as your heart desires. The policy only applies to promoted posts.

Facebook has a 20% rule where your copy/text CANNOT take up more than 20% of the image.

To get the full information deck to make sure your Facebook Ad is compliant, click here.

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Privacy Policy

Your privacy is important to us. At Majestic Media we have a few fundamental principles:

• We don’t store personal information on our servers unless required for the on-going
operation of one of our services.
• We don’t ask you for personal information unless we truly need it. (We can’t stand
services that ask you for things like your gender or income level for no apparent reason.)
• We don’t share your personal information with anyone except to comply with the law,
develop our products, or protect our rights.
• In our products, we aim to make it as simple as possible for you to control what’s visible to the public, seen by search engines, kept private, and permanently deleted.

Below is our privacy policy which incorporates these goals: (Note, we’ve decided to make this privacy policy available under a Creative Commons Sharealike license, which means you’re more than welcome to steal it and repurpose it for your own use, just make sure to replace references to us with ones to you, and if you want we’d appreciate a link to MajesticMedia.ca somewhere on your site. We spent a lot of money and time on the below, and other people shouldn’t need to do the same.)

Majestic Media Ltd. ("Majestic Media") operates several websites including MajesticMedia.ca, Disdo.com, and NewsfeedEdge.com. It is Majestic Media’s policy to respect your privacy regarding any information we may collect while operating our websites

Website Visitors

Like most website operators, Majestic Media collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Majestic Media’s purpose in collecting non-personally identifying information is to better understand how Majestic Media’s visitors use its website. From time to time, Majestic Media may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.

Gathering of Personally-Identifying Information

Certain visitors to Majestic Media's websites choose to interact with Majestic Media in ways that require Majestic Media to gather personally-identifying information. The amount and type of information that Majestic Media gathers depends on the nature of the interaction. Majestic Media does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.

Protection of Certain Personally-Identifying Information

Majestic Media discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Majestic Media ’s behalf or to provide services available at Majestic Media ’s websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Majestic Media’s websites, you consent to the transfer of such information to them. Majestic Media will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Majestic Media discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when Majestic Media believes in good faith that disclosure is reasonably necessary to protect the property or rights of Majestic Media , third parties or the public at large. If you are a registered user of an Majestic Media website and have supplied your email address, Majestic Media may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with Majestic Media and our products. We primarily use our various product blogs to communicate this type of information, so we expect to keep this type of email to a minimum. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Majestic Media takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.

Cookies

A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. Majestic Media uses cookies to help Majestic Media identify and track visitors, their usage of Majestic Media website, and their website access preferences. Majestic Media visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Majestic Media’s websites, with the drawback that certain features of Majestic Media’s websites may not function properly without the aid of cookies.

Business Transfers

If Majestic Media or substantially all of its assets, were acquired, or in the unlikely event that Majestic Media goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of Majestic Media may continue to use your personal information as set forth in this policy.

Ads

Ads appearing on any of our websites may be delivered to users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy covers the use of cookies by Majestic Media and does not cover the use of cookies by any advertisers.

Privacy Policy Changes

Although most changes are likely to be minor, Majestic Media may change its Privacy Policy from time to time, and in Majestic Media ’s sole discretion. Majestic Media encourages visitors to frequently check this page for any changes to its Privacy Policy. If you have a WordPress.com account, you should also check your blog’s dashboard for alerts to these changes. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.