September 18, 2013 by admin

Highest level of assurance: Check!

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“Where is my personal information going?”; “Who will have access to my sensitive data?”; “What happens after I click ‘submit’?”

These are all valid concerns for our users and clients alike. Majestic Media understands that, which is why we’ve decided to go the extra mile and are now proud to announce ourselves as the 1st marketing agency in Canada to have received the TRUSTe certification.

TRUSTe is a global data privacy management company that powers trust by ensuring businesses adhere to privacy best practices.

As a TRUSTe certified company, we can now guarantee something to all of our clients and users that no other marketing agency in Canada can regarding their data protection and online privacy.

“With today’s data privacy risks, it’s not enough for people to simply trust where their information is going and who is handling it. This certification gives Majestic Media clients the highest level of assurance around the security and privacy of data collected through their campaigns” says Majestic Media’s managing director, Mario Zelaya.

To find out more on how Majestic Media protects some of the largest brands in Canada and North America, or how we can help protect your brand, please contact us for more details.

July 5, 2013 by admin

Facebook to Announce Second Quarter Earnings on July 24

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Facebook is set to release their second quarter earnings after market close on July 24, 2013. Facebook will also host a conference call to discuss the results at 2 p.m. PT / 5 p.m. ET the same day. For those who would like to watch the announcement, The live webcast can be accessed at the Facebook Investor Relations website, along with the company’s earnings press release, financial tables and slide presentation.

During Facebook’s first quarter earnings report, Facebook announced that their monthly active users has reached 1.11 billion and that monthly mobile users had grown to 750 million. With Facebook’s increasing efforts to improve the the mobile experience, we expect that that number will continue to grow and that the report will include further growth among mobile users.

To learn more about what to expect during Facebook’s second quarter earnings, click here.

July 4, 2013 by admin

Why Do Consumers Become Facebook Fans?

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While most people assume that consumers become Facebook fans to get free stuff or in the hopes of winning a contest, a recent study suggests otherwise. According to a recent survey conducted by Syncapse, most people like brands on Facebook not because they want free or discounted stuff, but because they actually like the brand.

According to the survey, 49% of consumers selected “To support the brand I like” as the primary reason for liking a brand on Facebook. “To get a coupon or discount” came in second at 42%. Here are the other reasons:

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Syncapse also dove deeper to find out why consumers have decided to like specific brands on Facebook.

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According to Mashable, The takeaway may be that your money is better spent on branding ads on Facebook than call-to-action direct-response ads that may actually produce more likes and higher click-through rates.”


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